Monthly Content

Professional content for your business, every month.

Professional photo and short-form video, backed by a real social media marketing strategy. Choose how involved you want me to be, from creating your content to planning and running your social media marketing.

Essential Content

$750 / month
Professional content you post yourself. Shoots up to 1.5 hours.
  • 1 content shoot per month
  • 15 edited photos
  • 3 short-form videos / Reels
  • Professional photography & videography
  • Digital delivery
  • Not included: Monthly content strategy
  • Not included: Monthly content calendar
  • Not included: Caption & hook ideas
  • Not included: Organized for Instagram, Facebook & TikTok
  • Not included: Monthly strategy call
  • Not included: Social media posting & scheduling
  • Not included: Captions, hashtags & calls to action written for you
  • Not included: Promotional campaigns
  • Not included: Monthly performance review
  • Not included: Marketing recommendations
  • Not included: Priority scheduling
  • Not included: Paid ad management & ad spend
Payment link pending

Content Growth

$1,500 / month
Content plus a plan for how to use it. Shoots up to 1.5 hours each.
  • 2 content shoots per month
  • 30–40 edited photos
  • 5–7 short-form videos / Reels
  • Professional photography & videography
  • Digital delivery
  • Monthly content strategy
  • Monthly content calendar
  • Caption & hook ideas
  • Organized for Instagram, Facebook & TikTok
  • Monthly strategy call
  • Not included: Social media posting & scheduling
  • Not included: Captions, hashtags & calls to action written for you
  • Not included: Promotional campaigns
  • Not included: Monthly performance review
  • Not included: Marketing recommendations
  • Not included: Priority scheduling
  • Not included: Paid ad management & ad spend
Payment link pending

Full Service Marketing

$2,500 / month
I create it, post it, and track what works.
  • 4 content shoots per month
  • 40–60 edited photos
  • 8–10 short-form videos / Reels
  • Professional photography & videography
  • Digital delivery
  • Monthly content strategy
  • Monthly content calendar
  • Caption & hook ideas
  • Organized for Instagram, Facebook & TikTok
  • Monthly strategy call
  • Social media posting & scheduling
  • Captions, hashtags & calls to action written for you
  • Promotional campaigns
  • Monthly performance review
  • Marketing recommendations
  • Priority scheduling
  • Not included: Paid ad management & ad spend
Payment link pending

Pay monthly, or choose 3-month billing at checkout to save. See full terms.

More Than Content. A Strategy Behind Every Post.

Professional photos and videos are just the beginning. Our content marketing services help businesses plan what to publish, communicate their value, promote their services, and make informed decisions about future content. Here's what each service involves and how we put it into action.

Tap any service to see what it is and how we do it.

Monthly Content Strategy

Included in GrowthIncluded in Full Service

What it is

A customized monthly plan that determines what content a business should create, which services it should highlight, who it wants to reach, and what each piece of content is intended to accomplish.

Rather than creating random photos and videos, we develop a direction for the month's content based on the business's goals, services, target customers, brand identity, and current priorities.

How we do it

  1. Learn about the business, its services, ideal customers, and goals.
  2. Identify key services, products, differentiators, and opportunities to highlight.
  3. Establish relevant content themes, such as education, service demonstrations, customer experiences, transformations, behind-the-scenes content, and promotions.
  4. Decide which themes and content formats make sense for the month.
  5. Use the strategy to guide content shoots and the monthly publishing plan.

Example

For a barbershop, the monthly strategy might focus on showcasing haircut transformations, demonstrating barber expertise, highlighting the customer experience, and encouraging appointment bookings.

For a real estate agent, it might focus on property showcases, neighborhood highlights, agent introductions, and educational content for buyers and sellers.

Client benefit

The business gets a more organized approach to content creation, with each shoot supporting a broader marketing objective.

Included in: $1,500 Content Growth and $2,500 Full Service Marketing.

Monthly Content Calendar

Included in GrowthIncluded in Full Service

What it is

A monthly schedule outlining what content is planned, when it should be published, which platform it is intended for, and what purpose it serves.

The content calendar turns the monthly strategy into an actionable plan.

How we do it

  1. Organize the month's planned content into a publishing schedule.
  2. Assign topics, formats, and suggested publishing dates.
  3. Match available photos and videos to the appropriate content themes.
  4. Identify opportunities to balance educational, promotional, entertaining, and brand-building content.
  5. Adjust the schedule around agreed promotions, business priorities, and relevant seasonal events.

Example

A sample month for a barbershop might look like this:

  • Week 1: Haircut transformation Reel.
  • Week 2: Educational video about choosing a haircut.
  • Week 3: Behind-the-scenes content introducing a barber.
  • Week 4: Service highlight with a booking call to action.

This is an illustrative schedule, not a guarantee of a specific number of posts or a mandatory publishing frequency.

Client benefit

The business knows what content is planned and why, reducing last-minute decisions about what to post.

Included in: $1,500 Content Growth and $2,500 Full Service Marketing.
The Content Growth client receives the strategy and calendar but publishes the content themselves. Full Service Marketing includes posting and scheduling by Laser Vision Photography.

Captions, Hashtags & Calls to Action (CTAs)

Growth: ideasFull Service: written for you

What it is

Writing the supporting text that accompanies photos and videos so that posts communicate the business's message clearly and encourage viewers to take an appropriate next step.

  • Captions: Explain the content, communicate value, and reflect the brand's voice.
  • Hashtags: Use relevant hashtags where appropriate to categorize content and help users discover related topics.
  • Calls to action (CTAs): Encourage actions such as booking an appointment, requesting a quote, visiting a website, or sending a message.

How we do it

  1. Understand the topic and purpose of each post.
  2. Write copy that matches the business's tone and audience.
  3. Highlight relevant services, benefits, or information.
  4. Include a suitable CTA where appropriate.
  5. Add relevant hashtags when useful and appropriate for the platform.
  6. Align the copy with the content calendar and any active promotion.

Example

For a finished haircut Reel, the caption might highlight the style and service, followed by a CTA encouraging viewers to contact the shop to book an appointment.

For a real estate video, the CTA might invite interested buyers to request more information about the property.

Client benefit

The business receives more purposeful post copy instead of having to write everything from scratch.

$1,500 Content Growth: caption and hook ideas.
$2,500 Full Service Marketing: prepared captions, relevant hashtags, and CTAs as part of the publishing workflow.

Social Media Posting & Scheduling

Full Service only

What it is

Preparing and publishing approved content to the client's agreed social media accounts, with posts scheduled in advance according to the content calendar.

How we do it

  1. Organize the finished photos and videos for the agreed platforms.
  2. Prepare the corresponding post content and publishing dates.
  3. Coordinate any required client review and approval.
  4. Schedule approved content using appropriate social media management tools.
  5. Check the publishing schedule and address routine scheduling issues within the agreed scope.

This covers the social accounts and publishing scope agreed on with each client. Not every platform or account is automatically included.

Example

Instead of the business owner needing to remember to upload every Reel manually, the content can be prepared and scheduled ahead of time. The owner can focus more attention on running the business.

Client benefit

A more organized publishing process and less day-to-day effort spent manually uploading content.

Included in: $2,500 Full Service Marketing only.

Promotional Campaigns

Full Service only

What it is

A coordinated group of content pieces built around a specific service, offer, seasonal event, product, or business objective.

Instead of publishing one promotional image and moving on, we plan multiple related pieces of content that communicate the offer consistently over an agreed period.

How we do it

  1. Work with the client to identify the service, offer, or objective to promote.
  2. Establish the main message, intended audience, and desired customer action.
  3. Plan the supporting content, such as promotional Reels, photos, Stories, and service highlights.
  4. Create the necessary visual assets during scheduled shoots or using available approved content.
  5. Coordinate the publishing schedule and calls to action.
  6. Review available results to help inform future promotional efforts.

Campaigns depend on the client's available offers, business priorities, and content production scope.

Example: Barbershop promotion

A barbershop wants to promote a back-to-school haircut offer. The campaign could include:

  • A Reel announcing the offer.
  • Professional photos showcasing haircut styles.
  • Supporting social posts explaining the promotion.
  • Stories reminding viewers about the offer.
  • Clear calls to action directing customers to contact or book with the shop.

Example: Real estate promotion

A real estate agent wants to increase awareness of a new listing. The campaign could include a property showcase Reel, professional listing photos, a feature-focused post, and a CTA directing viewers to inquire about the property.

Client benefit

The business receives a coordinated promotional effort rather than disconnected posts that lack a common objective.

Included in: $2,500 Full Service Marketing only.
Promotional campaigns in this package refer to organic social media content. Paid ad management, advertising budgets, and ad spend are not included.

Monthly Performance Review

Full Service only

What it is

A review of available social media analytics to understand which content is attracting attention, how audiences are engaging, and what may be worth adjusting in future content.

How we do it

  1. Review available analytics from the agreed social media accounts.
  2. Examine relevant metrics, such as reach, video views, engagement, profile visits, and link clicks where available.
  3. Identify notable content and recurring patterns.
  4. Compare performance across content formats and topics where the data supports a meaningful comparison.
  5. Summarize observations and opportunities for the next month.

We focus on useful insights, not vanity metrics alone, and explain what the available data can and cannot tell us.

Example

If educational Reels consistently receive more engagement than general promotional posts, we may recommend creating more educational content and testing different CTAs in the next month.

If a particular service showcase attracts more profile visits, we may recommend featuring that service more often.

Client benefit

The business gains a clearer understanding of how its content is performing and which areas may deserve further testing.

Included in: $2,500 Full Service Marketing only.

Marketing Recommendations

Full Service only

What it is

Practical recommendations designed to help a business improve its future content and make more informed marketing decisions.

These recommendations draw on the business's goals, content strategy, available performance data, and current marketing priorities.

How we do it

  1. Review the month's content and available analytics.
  2. Identify potential strengths, gaps, and opportunities.
  3. Recommend adjustments to content themes, creative formats, messaging, or calls to action.
  4. Suggest relevant services, customer questions, or promotional opportunities to feature.
  5. Incorporate useful findings into the next month's content planning.

Recommendations are specific and actionable, not generic advice.

Example

If service demonstrations appear to attract interest, we may recommend more demonstration videos.

If viewers engage with educational content but few people visit the booking page, we may recommend clearer CTAs and more direct links to the business's booking process.

Client benefit

The business receives practical guidance on what to test, improve, or emphasize in future content rather than simply repeating the same approach every month.

Included in: $2,500 Full Service Marketing only.

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